Jo Shailes Member
Marketing that drives growth
Jo Shailes is a commercially focused Marketing Director with more than 20 years’ experience in senior B2B marketing roles. Having held global leadership positions with GE Oil & Gas and Trelleborg, including Vice President of Marketing, Jo has led major brand transformations, digital and marketing automation programmes, international growth initiatives and high-performing marketing teams.
Today, Jo works as a fractional Marketing Director, helping established B2B businesses bring greater clarity, structure and commercial focus to their marketing. A Fellow and mentor of the Chartered Institute of Marketing (CIM), she believes marketing should have a strong voice at board level and be accountable for driving business growth.